Casting Director Terry Berland On Breaking Into Commercials

Terry Berland, a Los Angeles-based award-winning casting director with over 25 years of experience, dishes about the casting process, what she looks for in talent, how commercials can fit into your overall acting career, and how to break in, whether you’re a new actor or seasoned theatre, film or television actor.

Terry casts for on-camera television, voice-over, animation, video games, hosting, theatre and films. Her casting awards include a Clio, The Houston International Film Festival, Art Director’s Club, Addy, and the International Film and Television Festival. She is known for casting legions of commercials throughout the years that have given many actors work including, Apple IPod Nano, Nike, Kraft Macaroni & Cheese, Taco Bell (voice of the Chihuahua), Mercedes, Nike, Discover Card, Pepsi, VW, Comcast and HP, to name a few. Terry’s background as head of casting for Madison Avenue giant BBDO/NY has lent to her deep understanding and involvement in the advertising industry.

Terry is the coauthor of the #1 best-selling book, “Breaking Into Commercials”, which you can purchase on Amazon here: https://www.amazon.com/Breaking-into-Commercials-Marketing-Auditioning-ebook/dp/B00JU9QYIE/ref=sr_1_1?ie=UTF8&qid=1502576841&sr=8-1&keywords=breaking+into+commercials

Terry is an industry blog writer for Casting Networks (The Networker) and Industry voice-over expert Blog Writer for Back Stage.